Content Marketing Strategy Archives - Copyblogger https://copyblogger.com/category/content-strategy/ Content marketing tools and training. Wed, 26 Jun 2024 00:49:00 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 What Is a Content Marketing Strategy? https://copyblogger.com/what-is-a-content-marketing-strategy/ https://copyblogger.com/what-is-a-content-marketing-strategy/#comments Sun, 17 Mar 2024 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=55368 You’ve probably seen plenty of statistics that claim content marketing is one of the highest ROI marketing strategies. Yet most...

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How to Build an Audience From Scratch In 2024 https://copyblogger.com/how-to-build-an-audience/ Mon, 26 Jun 2023 18:10:56 +0000 https://copyblogger.com/?p=420334 If you’ve ever tried to build an audience, you might have experienced the painful scenario of posting a piece of...

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How to Create a Content Marketing Strategy https://copyblogger.com/how-to-create-a-content-marketing-strategy/ https://copyblogger.com/how-to-create-a-content-marketing-strategy/#comments Thu, 30 Jun 2022 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=128521 We’ve talked on the blog for years about how to create a content marketing strategy before jumping into writing. Still,...

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A 7-Point Plan for More Shareable Content https://copyblogger.com/shareable-content/ Wed, 13 Nov 2019 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=52489 Content marketing is a beautiful thing — a great way to build an audience and grow your business. That’s if...

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Why You Should Think Twice about Writing How-To Posts https://copyblogger.com/rethink-how-to-posts/ https://copyblogger.com/rethink-how-to-posts/#comments Tue, 04 Dec 2018 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=115486 “Write what you know.” It’s an old adage you’ve probably heard before. And many bloggers and content writers have taken...

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Three Killer Skills Professional Writers Need to Succeed in 2018 https://copyblogger.com/killer-poet-2018/ https://copyblogger.com/killer-poet-2018/#comments Wed, 03 Jan 2018 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=99349 What brought you here today? What are you hoping to learn, be, become, do, or change by reading Copyblogger? We’ll...

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Best of Copyblogger: 2017 Edition https://copyblogger.com/best-of-copyblogger-2017/ https://copyblogger.com/best-of-copyblogger-2017/#comments Wed, 20 Dec 2017 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=97290 The task of selecting the top Copyblogger posts from 2017 is a bit like asking me to choose my favorite...

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3 Simple Keys to a Successful Video Strategy https://copyblogger.com/video-strategy/ https://copyblogger.com/video-strategy/#comments Mon, 30 Oct 2017 13:00:00 +0000 https://copyblogger.flywheelsites.com/?p=97285 When my middle son was seven, he knocked it out of the park with the first video he created. Back...

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Creative Frameworks that Build Content Marketing Success https://copyblogger.com/copyblogger-weekly-18/ https://copyblogger.com/copyblogger-weekly-18/#comments Thu, 02 Feb 2017 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=83174 There are two ways to go about business. The first is to have an idea and then frantically do a...

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How to Know Exactly What Content to Deliver to Convert More Prospects https://copyblogger.com/what/ https://copyblogger.com/what/#comments Mon, 30 Jan 2017 14:00:00 +0000 https://copyblogger.flywheelsites.com/?p=83125 Back in the 1940s, psychologists Fritz Heider and Marianne Simmel conducted an experiment. They showed study participants an animated film...

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