Comments on: 5 Bad Habits that Will Tank Your Social Media Marketing

By: LJ Sedgwick

LJ Sedgwick — Thu, 19 Jul 2018 16:40:08 +0000

I started using social media as a user way before I ever started using it “for business” so I think I still manage to balance scheduled stuff and conversational things. But even then, I try to tweet out 9 or 10 interesting, fun, or just plain cool articles for every 1 of my blog posts! I still see social media as something of a giant global water cooler and I’d be sad if I didn’t chat to actual people.

By: Upinder Hoonjan

Upinder Hoonjan — Wed, 18 Jul 2018 23:59:09 +0000

Great read – I work in the learning and development field and we are starting to integrate learning solutions through social media. One of the early lessons I am learning relates to point #5 – following through with a sound strategy for long term chit and chat will help keep our target engaged. It’s a tough balancing act of using social for business purposes while maintaining the integrity of the social platform which is fun and acts as social outlet and personal soundboard.

By: Fred

Fred — Wed, 18 Jul 2018 03:26:02 +0000

Boy am I guilty of spreading myself too thin. Not just with social media either… I tend to be equally stuck in strategy as well :-/

I’m just a mess, lol! Is there any hope for me? 🙂

By: Sarah Clay

Sarah Clay — Tue, 17 Jul 2018 12:30:58 +0000

Great article Sonia, thank you. Sometimes it is hard to get the balance right between the chat and the serious stuff – good to be reminded!

By: Keith Pennington

Keith Pennington — Tue, 17 Jul 2018 12:10:47 +0000

Thank you for the great article! I’m in the process of starting a new business and I always feel overwhelmed when I think about trying to keep up with social media!

By: Sonia Simone

Sonia Simone — Fri, 13 Jul 2018 15:44:29 +0000

In reply to Claudia Befu.

I think the best option is probably to schedule a regular habit, but keep very tight boundaries around it. So maybe it’s 15 minutes a day. Or you do a pass in the morning and one in the evening to just make a bit of conversation with someone. That’s one reason it’s important not to be on a million platforms — even that minimal commitment can be really time-intensive once you get to more than 1 or 2.

By: Sonia Simone

Sonia Simone — Fri, 13 Jul 2018 15:42:03 +0000

In reply to Neil Simpson. I was thinking more The Killers, but Nina Simone opens up a whole new world of acoustic possibilities there ...

By: Sonia Simone

Sonia Simone — Fri, 13 Jul 2018 15:38:55 +0000

In reply to Maurizio Corte. My surname is French, not Italian, but Italy has a very tender place in my heart. :)

By: Sonia Simone

Sonia Simone — Fri, 13 Jul 2018 15:38:20 +0000

In reply to David Boozer. Aw, thanks David. :)

By: Claudia Befu

Claudia Befu — Fri, 13 Jul 2018 15:15:26 +0000

Hi Sonia, after reading your article I realized that I’m more on the “strategy” spectrum when I bother at all to be on social media. Any advice for people who want to be “out-there” – and genuinely connecting – but not on a daily basis?