Comments on: 4 Creative (and Aboveboard) Ways to Improve Your Search Engine Rankings

By: Michael LaRocca

Michael LaRocca — Sat, 31 Dec 2016 16:21:59 +0000

I’ve found that I can’t repurpose my content without improving it in the process, so that’s another benefit to repurposing my content.

By: Tawanna Browne Smith

Tawanna Browne Smith — Fri, 30 Dec 2016 03:40:28 +0000

Guest posting is an invaluable strategy with different payoffs which can be short or long term. I don’t do it often enough but I did reach out to a site this year and wrote a guest post for them. They let me know that it was their most shared content on their blog, invited me to guest post any time, asked to quote me alongside other well-known influencers for an upcoming piece, invited me to be in a closed group of content creators of theirs to share ideas with one another and offered me to use their services for free as a part of that exclusive community. I did not expect any of this from guest posting so it just goes to show that you never know what a guest post might yield you besides exposure to a new/wider audience.

By: Mohammed Mestar

Mohammed Mestar — Thu, 29 Dec 2016 22:41:49 +0000

Great point, I am really thing about repurposing my old contents now, great post

By: Aarav

Aarav — Wed, 28 Dec 2016 16:15:52 +0000

Thank for these precious tips. I was underestimating Facebook presence because I always thought that social media does not help in SEO.
But now, after going through many useful resources (including this article), I will start using social media as one of my top tools to increase engagement and exposure.

Also, thanks for the Sprout Social document, that will help me in many projects.

Cheers… 🙂
Aarav

By: leo garcia

leo garcia — Tue, 27 Dec 2016 23:57:21 +0000

“Guest posting helps you establish connections with influencers in your field, and it can lead to new website visitors and email subscribers when it’s done correctly.” This was very helpful and informative. I have been trying to implement a guest posting section on my site and have been making guest posts on other site.

By: Richard Williamson

Richard Williamson — Tue, 27 Dec 2016 17:14:53 +0000

Thanks for sharing!

By: Sonia Simone

Sonia Simone — Tue, 27 Dec 2016 16:44:05 +0000

In reply to Mike Hawkins.

While every situation is different, guest posting can be a very powerful way to get your content in front of a larger audience. I’m not sure which niches or topics it wouldn’t work for — if you have an example, I’m all ears.

It’s not a quick ROI technique, but it does work well to expand your audience, get your ideas out there, build your authority, and, yes, if the work is good and you’re publishing on quality sites, to show the search engines that you know your stuff.

Your site seems to be more of a tech news site than one that’s publishing original ideas or establishing your authority — so I can see how guest posting might not have been an immediate home run for you.

By: Mike Hawkins

Mike Hawkins — Tue, 27 Dec 2016 10:19:11 +0000

Agree with everything except the 3rd point – Writing Guest posts. Guest post can help you get exposure only in certain niches. I’ve tried guest posting but the results weren’t what I was hoping for and the overall ROI isn’t that good considering you need to write a solid article and that for someone else’s blog. I suggest using the content yourself. Just my $0.02.

By: Akash Srivastava

Akash Srivastava — Tue, 27 Dec 2016 05:46:03 +0000

Repurpose your content – it’s really a great idea.

By: L.M. Durand

L.M. Durand — Tue, 27 Dec 2016 05:09:43 +0000

Hi Beth,

Thank you for the great post! Repurposing the content really got me thinking. Great point!

Thank you!
L.M. Durand